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Appfactory

The App Factory Approach

At MB&A, we have the concept of the App Factory. It’s the idea that all Salesforce orgs should be innovation factories, churning out the apps the organization needs to keep humming along and meeting the mission.

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How ExAM Enables Interconnectivity, APIs, and Customer Success

MB&A apps are built on Salesforce, and they take an API-first approach to their platform – i.e., they make it easy for software to exchange data and functionality it’s easier for us to achieve our customer’s interconnectivity objectives. This ensures that existing processes (like a customer experience) can be easily plugged into new data and functionalities, and any software that needs to send or receive data adheres to those specifications when making requests.

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